by Forest Linden | Sep 12, 2020 | Signals In The Noise
Hi there. It’s me, Forest. Long time no writey, eh? [Insert details of pandemic effects, health challenges, and remote 7th-grade schooling happening in our house.] I’ve deeply missed writing to you, and that’s not a joke. Finding great things to share with you and then writing to you about them is one of my favorite things to do. In the past, I used to share 10 things in each newsletter that could help your online business engine run better, but while I do like the number 10, the Number 4 feels left out. So, today’s issue of The Intelligence Brief is brought to you by The Number 4.
by Forest Linden | Sep 6, 2019 | Signals In The Noise
Making whit up as we go.
Free ebooks, content upgrades at the bottom of a blog post, exit intent pop-ups that offer a free 7-day email course, webinars, video-based product launch formula launches for online courses. What do all of these marketing tactics have in common? Someone made them up. Many of them can work exceptionally well, but what do you do if most of them make you feel like a sleazy online marketer?
by Forest Linden | Sep 5, 2019 | Blog Posts, Business Development
Something’s been on my mind for a long time around marketing for knowledge products like online courses. I will often fall asleep thinking about this, with notes and diagrams drawn on a giant whiteboard in my mind. It feels at times to be an intractable problem. Other...
by Forest Linden | Jun 26, 2019 | Blog Posts
The 11 Principles That Help Me Answer Every Business Question I’ve had my head in the internet marketing world since 2007, studying, watching, and learning. Back then, selling digital knowledge products, like online courses, was a novel business model. In the years...
by Forest Linden | Jun 6, 2019 | Blog Posts, Business Development
When you’re trying to make money by selling online courses, you’ll face considerable challenges, particularly in the beginning…challenges that can literally bring you to your knees. Challenges that can make you want to quit and go get a nice, simple, stable job...
