First up, a fantastic conversation between Louis Grenier, who writes a fantastic newsletter called Everyone Hates Marketers, and one of my favorite humans on the planet, Seth Godin. The context of this conversation is what Seth would do if he had to start a new business and not use his existing fame to grow it.
My good friend and brilliant business strategist, Ryan Lex, recently dug up an old issue of my newsletter in his inbox from 5 years ago, forwarded it to me, and pointed out some things he liked about the format I used to use.
I’ve drifted from that format due to a desire to experiment, iterate, and make the best newsletter for you that I can. But when I read my five-years ago newsletter, I felt like “Forest version 2016” was doing things better.
Creating an online business that sells physical products, digital knowledge products, or services is complicated. As entrepreneurs, it’s easy to overcomplicate the already complicated process of making money online.
Creating an online business that sells physical products, digital knowledge products, or services is complicated. As entrepreneurs, it’s easy to overcomplicate the already complicated process of making money online.
On deck this week we’ve got the power of audio, the importance of words, the best rant I’ve ever seen on the internet, how to curate, and reverse engineering the marketing tactics of a big time internet marketing guy.
Let’s get to it!